Cool Ideas and Tips For Domain Name Selection

May 16, 2012 by  Filed under: Domain 

Learning how to choose a domain name is very important. I have listed some of the most basic rules in choosing the best domain name for your business, blog, or personal website.

Get “.com”
While other domain extensions such as “.net” and “.org” are good, getting a “.com” extension for your domain is still best since most people almost automatically assume that domain names always have “.com”. This will ensure that you are not losing your traffic to any other domains.

Keep it short
Shorter domain name is easier to remember, type in, and share to other people. Thus, it is always best to keep your domain name as short as possible. If you already have a set of keywords, avoid putting them all in your domain name. Just include the ones that will best describe your site.

Get your brand out there
Setting yourself apart with a brand is more compelling over using a combination of general words. Getting your brand out in your domain name will also improve your business’ online presence.

Avoid Hyphens and Numbers
Using hyphens and numbers can be very confusing and it is harder to share verbally. It can also be easily mistaken for another name. Others would advise that this is good for search engine optimization but I would recommend otherwise.

Include Keywords
If you don’t have a brand name yet, it is best to use keywords in your domain name. Keywords are the words typed into search engines (Google, Yahoo, Bing, etc) when people are searching for products or services.

Avoid other company’s brand or trademark
Make sure you are not using anyone’s copyright on your site’s name. This will protect you and your website from being shutdown.

Make a list
List down at least five domain names that you came up with using the tips above. Making a list will greatly help you in determining which domain names are still available or not. thus speeding up your purchasing process.

Check available and make the purchase
Once you have a list of your preferred domain names, check for these names availability in hosting sites, beginning with the one you like most. If it is available do the purchase immediately so you can avoid squatters. Squatters are people who use certain programs to track domain name availability and then buy the domain name before you do and sell it to you on a more expensive price.

That’s it! I hope this will help you out.

Want to learn how to make a living online? Learn more at Marketing Online.

William Dahr Castro is an IT Professional and an Online Entrepreneur. Check out his blog for more great internet marketing tips.

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