What a Domain Is – And What A Domain Is Not

May 16, 2012 by  Filed under: Domain 

Actually, articles claiming to define “domain names” run to many hundreds of search engine pages. For that reason this article will also include three things that a domain name is not.

Perhaps the clearest, most concise definition is provided by that grand-old-staple of the Internet search page, Wikipedia:”A domain name is an identification string that defines a realm of administrative autonomy, authority, or control on the Internet.” There, wasn’t that simple? Now you know all you need to know about domains…Just kidding!

The same Wikipedia goes on to discuss the “DNS root,” Internet protocols,” “generic domains,” and a dozen other things about domain names you don’t really need to know and that will only confuse and annoy you. The most useful definition of “domain name” is simply this: an address; an address unlike those you’ve been accustomed to that contain a number, a street, perhaps an apartment number, a city, state and zip-code, but an address nonetheless.

A domain name is nothing more than an address on the Internet; just as the mailman needs the street address to deliver mail sent to an a certain business or individual, the computer requires a web address to find a particular website.

Computers, as you certainly know, never forget a number; while people, on the other hand, don’t remember numbers well at all. People do, however, have a good memory for words. So in order to make the most of our imperfect human memory, domain names were developed as a means of communicating with the computer. When you type sex.com into the address line of your computer, the computer reads it as As you might imagine, the process is actually a little more complicated than that on the computer side, but just as those numbers are difficult for a human to remember, the word “sex” is highly unlikely to be forgot.

That was easy. So now that we know what a domain name is, let’s look into what a domain name is not.

First of all, that domain name is not yours. That $9.99 you just spent makes you the “registrant,” not the owner. Another $9.99 will be due in a year, and if you are not prompt with your payment you will lose the domain to someone else. The web is filled with individuals complaining that they lost “their” domain name. Most simply forgot to pay. Wherever you may register your domain, consider the automatic renewal option.

Secondly, the right domain name is not all you need to succeed; you still must work to build your brand. Even the perfect domain name will not insure success; the last owner of sex.com, for instance, went bankrupt.

Last, the lack of the perfect domain name is not an excuse for failure or to quit trying, although the web is filled with forums and comments of people doing exactly that. “Oh Woe!” they cry,”What a great success I could be if only someone else didn’t own my domain!” What nonsense! The giants eBay, Yahoo, and Google made a success of their ventures with terms that are little more than gibberish. Even Facebook might be said to have become a success “in spite” of its domain name; at eight letters and two words it is too long to be considered a premium domain name.

Domain names are Internet addresses. That is all most of us need to know to get the things done that we need to do. Domain names are not everything, however; hard work and luck still play the major role.

If you found this article worthwhile visit Mike Nardine at Cheap Mike’s Domains.Check out his prices on cheap domain names, cheap webhosting and take a look at all the free stuff you get with every domain you buy.

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